Natural Beauty
We combine the power of nature with the passion of science, as we believe that a scientific approach to natural beauty offers a more holistic and effective way to care for the body.
Our innovative spirit and artistic talent for mixing and matching ingredients and developing daring formulas are what set us apart and serve as an inspiration to others. With a unique ability to spot trends and anticipate the future, we are constantly shaping the present and creating the future. By regularly launching new products and experimenting with innovative formulas, we continue to uphold the company's reputation as a pioneer in the cosmetics industry – always pushing the boundaries and inspiring others to do the same.
Since our founding, we have stayed ahead of the curve by keeping our finger on the pulse of industry trends, anticipating future developments, regularly launching new products and updating existing formulas with the latest active ingredients and innovations to ensure our products remain current and at the forefront of the industry. In the past 15 years, we have created an impressive array of cosmetics, and we continue developing daring formulas and innovative products, with a commitment to using natural ingredients and creating products that really work.
And wherever we are, we follow our mission.
We combine the power of nature with the passion of science, as we believe that a scientific approach to natural beauty offers a more holistic and effective way to care for the body.
We think about tomorrow and take care of the health of our planet and its inhabitants.
We use ingredients sourced from sustainable, organic and biodynamic agriculture, which respects biodiversity and is good for the planet and people.
Our formulations are the result of sound data and innovative technology.
We have never tested, do not test, and will never test cosmetics on animals.
We're proud of our formulas, therefore we are honest about the percentage of natural ingredients specified on our product packaging.
We are committed to eco-friendly practices, reducing waste, and preserving the environment for future generations.
We provide high-quality, natural cosmetics at affordable prices, so that our customers can prioritize their health, beauty and well-being without breaking the bank.
We focus on promoting overall health and well-being through the use of our products, and providing education and resources to help customers make informed choices about their personal care routines.
We provide clear and open communication, access to information, and opportunities to participate in decision-making processes. This helps to establish trust and ownership among employees, creates space for new ideas and perspectives, and build a fairer and more equitable world.
Natural ingredients are the foundation of our philosophy, as we are passionate about protecting and preserving the environment and maintaining the health of the planet.
Our aim is to create products that are as natural and highly effective as possible. Our formulas are based on high-quality, renewable plant-based ingredients from leading manufacturers.
We carry out rigorous quality control and consistency checks on each batch of raw materials to ensure consumer safety and product performance.
The beneficial properties of plants have been known for centuries, are widely used in all cultures without exception, and have been proven over generations. The wide geographical distribution of our natural ingredients opens up hundreds of possible combinations of vitamins, amino acids, minerals, lipids, and antioxidants for the beauty and health of your skin and hair.
Active moisturizing complexes and low-molecular-weight hyaluronic acid, fruit and vegetable extracts, nourishing oils and butters, crushed berries, and minerals – we use a wide variety of nature's treasures combined with the scientific advances of the cosmetics industry, not forgetting consumer preferences and desires. This approach to creating cosmetic products allows us to produce cosmetics that impress with their fragrances, textures, and visible results.